{"id":3617,"date":"2021-04-13T14:01:51","date_gmt":"2021-04-13T14:01:51","guid":{"rendered":"https:\/\/geffsport.com\/nous-modernisons-notre-identite-sans-perdre-notre-essence-la-rapidite\/"},"modified":"2021-04-13T14:02:55","modified_gmt":"2021-04-13T14:02:55","slug":"rebranding","status":"publish","type":"post","link":"https:\/\/geffsport.com\/fr\/rebranding\/","title":{"rendered":"Nous modernisons notre identit\u00e9 sans perdre notre essence : la rapidit\u00e9."},"content":{"rendered":"<p><span style=\"font-weight: 400;\">En 10 ans d&rsquo;histoire, nous sommes aujourd&rsquo;hui la plus grande entreprise de sublimation personnalis\u00e9e en Europe. Nous avons fabriqu\u00e9 1\u00a0912\u00a0969 v\u00eatements avec plus de 250 produits.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Notre conception par sublimation nous a permis de pr\u00e9senter 59\u00a0399 motifs diff\u00e9rents sur les terrains de sport, port\u00e9s par plus de 250\u00a0000 athl\u00e8tes. Aujourd&rsquo;hui, nous avons pr\u00e9sent\u00e9 la nouvelle image de marque ainsi que notre nouvelle proposition aux clubs\u00a0: \u00ab\u00a0Plus rapide que jamais\u00a0\u00bb.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cette ann\u00e9e, notre entreprise a connu de grands changements, non seulement en raison de la pand\u00e9mie, mais aussi parce que nous avons cess\u00e9 de fabriquer pour d&rsquo;autres marques afin de nous concentrer sur GEFF. Cette saison, nous voulons offrir aux clubs tous les avantages d&rsquo;une production europ\u00e9enne en <\/span><b>fabriquant les v\u00eatements de jeu en 8 jours ouvrables garantis.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">C&rsquo;est pourquoi il \u00e9tait n\u00e9cessaire d&rsquo;actualiser la marque en fonction de cette nouvelle \u00e9tape de l&rsquo;entreprise.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Gurutz Aginagalde, ancien joueur de handball et pr\u00e9sident du club Asobal CD Bidasoa d\u00e9clare\u00a0: \u00ab\u00a0La collaboration avec GEFF pr\u00e9sente des avantages tels que la promesse de r\u00e9duire les d\u00e9lais de production \u00e0 huit jours pour les \u00e9quipements sportifs, <\/span><b>un d\u00e9fi en ad\u00e9quation avec la capacit\u00e9 industrielle de l&rsquo;entreprise<\/b><span style=\"font-weight: 400;\">. Nous sommes s\u00fbrs qu&rsquo;ils rel\u00e8veront ce d\u00e9fi et tout ce qu&rsquo;ils se sont fix\u00e9s\u00a0\u00bb.<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-medium wp-image-3598\" src=\"https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/LOGOS-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/LOGOS-300x300.png 300w, https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/LOGOS-150x150.png 150w, https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/LOGOS.png 500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/> <img decoding=\"async\" class=\"alignnone size-medium wp-image-3592\" src=\"https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/1-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/1-300x300.png 300w, https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/1-150x150.png 150w, https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/1.png 500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Pour cr\u00e9er le concept, l&rsquo;\u00e9quipe cr\u00e9ative de GEFF s&rsquo;est inspir\u00e9e de la technologie, de la passion et de la vitesse. Tenir compte de l&rsquo;\u00e9l\u00e9ment distinctif dans le G, en faisant \u00e9galement r\u00e9f\u00e9rence au mouvement et \u00e0 la continuit\u00e9.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Un autre point fort de la refonte est l&rsquo;utilisation de l&rsquo;isotype sans le mot GEFF, faisant \u00e9galement de ce symbole la signature de la marque.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-3586\" src=\"https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/2-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/2-300x300.png 300w, https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/2-150x150.png 150w, https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/2.png 500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/> <img decoding=\"async\" class=\"alignnone size-medium wp-image-3592\" src=\"https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/1-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/1-300x300.png 300w, https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/1-150x150.png 150w, https:\/\/geffsport.com\/wp-content\/uploads\/2021\/04\/1.png 500w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">En plus d&rsquo;\u00eatre esth\u00e9tique, cette modernisation s&rsquo;inscrit dans le cadre de la nouvelle proposition faite aux clubs. D\u00e9sormais, ils ne doivent plus attendre que leurs kits arrivent d&rsquo;Asie par bateau. Avec GEFF, ils peuvent les recevoir dans un d\u00e9lai beaucoup plus court. Nous mettons toutes nos machines au service des clubs, pour produire leurs v\u00eatements de sport en 8 jours ouvrables.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ce n&rsquo;est pas le seul changement pr\u00e9vu pour cette ann\u00e9e. Nous sommes convaincus que la technologie et le sport doivent \u00eatre alli\u00e9s, nous continuons donc \u00e0 d\u00e9velopper et \u00e0 am\u00e9liorer notre technologie pour donner le meilleur service aux clubs.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En 10 ans d&rsquo;histoire, nous sommes aujourd&rsquo;hui la plus grande entreprise de sublimation personnalis\u00e9e en Europe. Nous avons fabriqu\u00e9 1\u00a0912\u00a0969 v\u00eatements avec plus de 250 produits.\u00a0 Notre conception par sublimation nous a permis de pr\u00e9senter 59\u00a0399 motifs diff\u00e9rents sur les terrains de sport, port\u00e9s par plus de 250\u00a0000 athl\u00e8tes. Aujourd&rsquo;hui, nous avons pr\u00e9sent\u00e9 la nouvelle [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":3607,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[118],"tags":[152,153],"class_list":["post-3617","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nouvelles","tag-8-days-fr","tag-rebranding-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nous modernisons notre identit\u00e9 sans perdre notre essence : la rapidit\u00e9. - GEFF Sport<\/title>\n<meta name=\"description\" content=\"Pour cr\u00e9er le concept, l&#039;\u00e9quipe cr\u00e9ative de GEFF s&#039;est inspir\u00e9e de la technologie, de la passion et de la vitesse. Tenir compte de l&#039;\u00e9l\u00e9ment distinctif dans le G, en faisant \u00e9galement r\u00e9f\u00e9rence au mouvement et \u00e0 la continuit\u00e9.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/geffsport.com\/fr\/rebranding\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nous modernisons notre identit\u00e9 sans perdre notre essence : la rapidit\u00e9.\" \/>\n<meta property=\"og:description\" content=\"Pour cr\u00e9er le concept, l&#039;\u00e9quipe cr\u00e9ative de GEFF s&#039;est inspir\u00e9e de la technologie, de la passion et de la vitesse. 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